San Antonio's trusted pool service team — weekly maintenance, expert repairs, and full renovations. 200+ pools, weekly.
PoolPro Magazine's March 2026 feature follows how owner Jonah Gonzales grew Blue Whale from 10 pools to 200+ weekly accounts — while keeping customer attrition under 3% and building a company that works for his family, not the other way around.
Jonah was named to PoolPro's 2025 30 Under 40 list, recognizing the industry's top next-generation professionals across the country.
Residential and commercial. Saltwater and traditional. We handle it all — so you're not stitching together three different contractors.
Weekly service, chemical balancing, debris removal, filter cleaning, and season openings/closings. South Texas oak pollen season included. Set it and forget it.
Start a plan →Pumps, filters, heaters, leak detection. We diagnose fast and fix it right. If something breaks because of us, we replace it. Full stop — no argument.
Schedule a repair →Resurfacing, new tile, LED lighting, spa upgrades, and smart automation installs. Give your backyard a full refresh without starting from scratch.
Explore renovation →HOAs, apartment complexes, facilities. Currently servicing a 157,000-gallon HOA pool. Built for volume — without the corner-cutting that usually comes with it.
Talk commercial →
"My favorite part is that I am creating a legacy for my family, friends, and community."
Jonah Gonzales started Blue Whale after watching his neighbor, Rick McKinney, build a $60,000 pool route in a single season. He started with just 10 pools, learned everything through experience, and never stopped. By season two he had 27 accounts. Today Blue Whale services 200+ pools weekly.
His wife Amanda runs the back office — billing, systems, and the SOPs that make quality consistent at every stop. Every tech gets a binder: service steps, customer scripts, escalation paths. That infrastructure is why attrition sits under 3%.
Placeholder quotes — swap these with real customer testimonials when ready.
"[Placeholder] Blue Whale has been servicing our pool for three years. They show up every week without fail, and if anything ever looks off, Jonah calls us before we even notice."
"[Placeholder] We had a pump fail mid-summer. They had it diagnosed and replaced within 48 hours. No runaround, no upsell. Just fixed it and explained what happened."
"[Placeholder] As a first-time pool owner I had no idea what I was doing. Jonah walked me through everything — chemicals, seasonal prep, the works. Our pool has never looked better."
The pool industry is moving fast. We stay current so you can take advantage of upgrades that actually matter — and skip the ones that don't.
Control lighting, temperature, pumps, and sanitization from your phone. Pool automation is growing 10%+ annually. We install and service these systems.
We install & serviceVS pumps cut electricity costs by 50–80%. Now standard in most new installs — we can upgrade your existing setup and pay for itself in one Texas summer.
Upgrade availableFewer chemicals, gentler on skin, lower maintenance. We're saltwater specialists — one of the few SA companies who truly know these systems inside out.
Specialty expertiseColor-changing LED systems transform your pool at night. Modern lighting is intentional atmosphere design — not just safety. We handle full installations.
We install & serviceToday's robots map your pool, learn patterns, and sync with your pump schedule. Search interest surged 976% in 2025. We advise on the right unit for your setup.
We advise & serviceSolar heating, UV sanitation, and sustainable materials. Lower your utility bills and chemical footprint. Ask us what actually makes sense for your pool.
Ask us about thisFill this out and we'll get back to you within one business day. No pressure, no runaround.
Blue Whale has hundreds of satisfied customers and almost no Google presence. If we've ever serviced your pool, three minutes of your time makes a massive difference for a San Antonio family business.